Whether you're heading down to Devon and Cornwall or on your way up country, start your South West trip on the right foot with a stop just off the M5 at the Premier Inn Bridgwater North (A38) hotel. Follow the fun at Bridgwater Carnival and Bridgwater Fair. Journey underground at Wookey Hole and Cheddar caves. Seek out myth and legend in Glastonbury. And when your compass points towards bed, you'll find our new, modern rooms and comfy kingsize Hypnos beds are spot on.